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ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income

Review
"Both authors are successful and profitable probloggers and here they reveal at last some of their secrets." (The Bookseller, Friday 14th March 2008)

Product Description
Problogger.net is where bloggers worldwide go for advice and information on enhancing their blog's presence. Whether you're just starting out or have been blogging for years, these two professional bloggers show you how to turn your passion for blogging into extra revenue. This practical guide to creating and marketing a blog with the potential for generating a six-figure income shows you how to choose subject matter that works for you, handle technical issues, and evaluate your blogs success so that you can use your blog to generate income indirectly.

From the Back Cover
Blogging for dollars — Do you have what it takes?

Here's the place to find out. Problogger.net is where bloggers worldwide go for advice and information on enhancing their blog's presence. Whether you're just starting out or have been blogging for years, learn from two professional bloggers how to turn your passion for blogging into extra revenue or possibly a rewarding career. This is not a get-rich-quick book, but rather a practical guide to creating and marketing a blog with the potential for generating a six-figure income.

Learn to:

• Choose subject matter that works for you

• Handle technical issues

• Examine different ways your blog can earn income

• Evaluate your blog's success

• Keep content fresh and interesting

• Use your blog to generate income indirectly

About the Author
Darren Rowse is the guy behind ProBlogger.net, which has become one of the leading places on the Web for information about making money from blogs. He is a full-time blogger himself, making a six-figure income from blogging now since 2005. In addition to his blogging at ProBlogger, Darren also edits the popular Digital Photography School http://digital-photographyschool.com, as well as numerous other blogs. Darren is one of the founders of b5media, a blog network with hundreds of blogs across numerous different verticals, including business, sport, entertainment, style and beauty, and technology. Darren’s role at b5media is VP of Blogger Training. Darren lives in Melbourne, Australia with his wife Vanessa, son Xavier, and soon-to-be-born baby. In his spare time he’s a mad photographer and has an interest in emerging forms of church and spirituality.

Chris Garrett is a writer, Internet marketing consultant, and, of course, professional blogger. As well as his own blog, chrisg.com, he writes for many sites, including the Blog Herald, FreelanceSwitch, CopyBlogger, and even occasionally ProBlogger. He lives in the U.K. with his wife, Clare, his daughter Amy, his brand-new puppy, Benji, and his two overweight cats, Casper and Tigger, though would very much like to move to Vancouver, Canada, if any readers happen to carry a magic wand. When he is not at the computer (rare) you can bet he is out taking mediocre pictures with his digital camera.

Reviews

" I loved this book. It is the first one I have read that actually explains how blogging can be used to make money directly. Most books I have read, and what I have experienced, indicate that blogging is not something to be done to make money directly.

In this book the author explains that there are direct ways to make money from one's blog, and there are indirect ways.

Direct Monetization:
>>Advertising
>>Sponsorships
>>Affiliate commissions
>>Paid reviews

Indirect Monetization:
>>Freelance writing contracts
>>Book deals
>>Speaking engagements
>>Consulting opportunities
>>Service contracts
>>Sell your own products

After reading this book I am still a believer that blogs are not something to consider if you want to make money from them directly. However, it can be done! But probably not the way you would think. It's not done by creating a blog, i.e., one blog and making it popular online. It's done by creating many blogs. Creating an empire of blogs and getting well connected in the blogoshere does it. Writing on any topic that can generate advertisers, sponsorships, affiliate commissions, and paid reviews does it. One blog won't do it. Two blogs won't do it. But a lot of blogs creating little streams of income will do it.

The authors provide us with some lessons they have learned about blogging:

1. Blogging for income takes time
2. Take it one step at a time
3. It takes hard work and discipline
4. Follow your dreams

Does this sound familiar? It should if you regularly read books for entrepreneurs. Blogging for bucks is just another small business. Instead of writing content for an arsenal of magazines, you are writing an arsenal of content for various blogs. Instead of selling paper copies of writings, you are selling through Web 2.0. And you are using Web 2.0 strategies and tactics to make your blogs profitable.

If you have an interest in blogs, and you want two books on the subject that discuss blogs from completely different perspectives, then read this book and read "Blog Schmog" (ISBN: 078521576X). Both books are well written, organized, and sound. If you read both of these books, then you should have a pretty good idea of what blogs are all about, what you can do with them, and what you cannot do with them. 5 stars!"